Fractional GTM Leadership That Scales.
Turn founder-led, chaotic sales into a repeatable, investor-ready GTM operating system in 6 months — without hiring a $250K+ CMO.
Why Your GTM Feels Stuck
Founder Bottleneck
Deals move when you get involved. Forecasts are guesses. Your calendar is the bottleneck — and every quarter it gets worse.
No Real GTM System
CRM is a graveyard, deals live in inboxes and WhatsApp, and there's no defined motion or ICP discipline to build on.
Unimpressive for Investors
You can't clearly explain your ICP, motion, and funnel metrics. That kills valuations, slows raises, and makes exit conversations awkward.
You don't need more "marketing tactics." You need GTM leadership and a real operating system.
Exactly Who We Work With
- $1M–$10M ARR B2B SaaS or tech-enabled services
- Founder still involved in most meaningful deals
- Planning to raise, enter the US, or prep for an exit in 6–24 months
- Have product/market fit, but GTM is inconsistent and founder-dependent
- Ready to change how GTM decisions are made
- ✕Pre-product or < $500K ARR
- ✕Just want someone to “run ads”
- ✕Not willing to change how GTM decisions are made
- ✕Looking for a full-time hire rather than a fractional engagement
How the Fractional CGO Engagement Works
A 6-month engagement with 5 clear phases. No fluff.
Deep GTM audit: ICP, motions, CRM, funnel, and team. Identify the 3–5 biggest revenue leaks keeping you stuck.
Define ICP, primary GTM motion, revenue model and KPIs. Build your 12-month GTM Blueprint — the operating system for your revenue.
Implement CRM and pipeline architecture, automation workflows, and initial sequences and playbooks. Your team starts running it.
Bi-weekly strategy and pipeline calls, weekly async reviews, and continuous iteration on GTM. Leadership rhythm locks in.
Hire a full-time GTM leader, shift to a lighter retainer, or extend at current level. You decide — the system runs either way.
What You Actually Get After 6 Months
GTM Blueprint
Your ICP, motions, revenue model, and 12-month roadmap in a single, investor-ready document.
Working CRM & Pipeline
Clean CRM, defined stages, automation, and dashboards that your team and board can actually use.
Execution Playbooks
1–2 fully documented GTM plays (e.g., outbound + partner) with scripts, sequences, and KPIs.
Leadership Rhythm
A GTM operating cadence: bi-weekly leadership calls, weekly metrics snapshots, and clear owners.
Investor GTM Pack
5–7 slides that drop straight into your raise or exit deck: ICP, motion, funnel metrics, and plan.
US Entry Layer
US positioning, pricing, and motion design if you're entering or scaling the US market from LATAM.
Built by an operator who scaled a clean-tech company from zero to $25M+ in revenue without external capital.
Pricing & Engagement Structure
Designed for companies getting GTM out of the founder's head and into a scalable system.
- ✓All five phases, led directly by a Fractional CGO
- ✓Light implementation support; your team executes with guidance
- ✓GTM Blueprint + CRM architecture
- ✓Bi-weekly strategy calls
For teams preparing for serious institutional capital or an exit process.
- ✓Everything in Scale, plus deeper implementation support
- ✓GTM hiring support for VP/Director roles
- ✓Investor narrative and data-room GTM prep
- ✓Exit-ready funnel metrics and reporting
Performance upside (success fee or small equity) is available for the right profiles.
How We De-Risk This For You
90-Day Kill Switch
If after 90 days you're not seeing a step-change in GTM clarity and system quality, you can end the engagement. No questions, no penalties.
No Black Box
You own every asset: playbooks, dashboards, automations. Fire us tomorrow — your GTM still runs. Everything is documented and handed off.
30-Day Clarity Guarantee
If the first 30 days don't give you the clearest GTM diagnostic you've ever had, we refund 50% of month one. Simple.
Questions Founders Ask
Ready to Get Your GTM Out of Your Head and Into a System?
If you're serious about scaling or raising, your GTM is the constraint. Let's fix it.
Book a free GTM Diagnostic Call30 minutes. No pitch deck required. We'll map your current GTM and the 2–3 biggest constraints.
Not ready yet? Register for the GTM Diagnostic sample
See exactly what we uncover in week one — no call needed.